End of Year Activity Report 2017 – Glowball Web Network
The end of year activity report 2017 shows my business took a step backwards from 2016 results! Overall income was down, expenses were up, and the end result was a loss for 2017.
On the income side of things, the only bright spot was Amazon. Results for that program improved during 2017. However, that wasn’t the case with the other affiliate programs I’m involved in. Even though I managed a $1,000 commission sale for another affiliate program, I still earned less over the year with fewer sales. Overall 2017 income dropped by 6.21% from 2016.
Expenses greatly increased in 2017. I experienced 197% expense increase over 2016 which is a big deal. That’s because two main factors attributed to this increase. One, I actually paid for Internet services from my business expense account. And two, I got a more expensive WHM hosting service account and paid for 3 years in advance.
Due to the decreased sales revenue and increased expenses, I suffered a loss for the year! Overall, 2017’s bottom line was 160% worse than 2016.
Operated 8 active websites for most of the year. 2017’s goal was to make $10 per week for each active site. Only 2 site exceeded that goal, and one came close to achieving it. Sadly, 3 sites did not make a thing. That’s because two sites still didn’t have anything to promote. I find it tough to make money when that happens! And another site was nuked do to multiple issues and started over. Altogether 4 sites still need major work.
Another goal for 2017 was to add 2 more websites during the year. One site to be added at the beginning of the third quarter, and the other at the beginning of the fourth. It did not happen that way. Instead, four additional niche sites were contemplated and finally decided on. Then in late November, four new domain names were purchased, the basic sites installed and set-up. They should be fully operational by the end of January 2018.
Subscribers and Email Marketing Results
During the spring of 2017, was the only time I ran a few email campaigns. I was using my own autoresponder program that was giving me fits. Emails were not being delivered. That was mainly because sent messages went over the server’s hourly quota and were being held indefinitely in limbo. When I calculated the send rate, it would take 3 days to deliver one email to all my subscribers – rubbish! So that method was scrapped.
The problem became what to do to replace it. I already scrapped two commercial email service vendors back in 2016 because of issues. And if I sign-up with yet another service, I have the problem with being allowed to transfer my subscribers to them. So I sat on it until late September when I bought a new “lifetime” solution. Unfortunately, I cannot get it to work. With so much time gone, I’ve most likely lost my subscribers anyway.
With my last count, I had 395 subscribers on that main list. During the spring when I was active, I lost a few more subscribers which was about 2%. I don’t know how many will stick around. So for 2017, email marketing efforts were virtually dead.
Article Posts and Product Reviews
Article posts and product reviews became a challenge. One main reason I had problems was an app that I used stopped working at the beginning of 2017. Amazon made changes to it’s API and protocols which ended up killing several of my sites. I had to manually go through 280 review posts on my one site and 211 posts on my other site to get them back working again. Besides adding more reviews, that process took all year and it’s still not fully done.
Another website I had to nuke and start over from scratch. It had over a dozen article posts and at least 150 product reviews. The site became corrupt along with the backups, so I had no choice other than start over. I am still working on restoring that site to it’s full capacity.
Most of the time was dedicated to restoring what was already done before. New product reviews had priority over article posts. Because of this, all my authority sites suffered. Web traffic is way down. With all the difficulties I experienced, new posts were down nearly 49% from 2016. With most of these past issues resolved, 2018 should see a significant increase in both article posts and product reviews.
In review, this is how the end of year activity report 2017 compares to 2016 results:
|bottom line:||$772||-$109||-160.3 %|
Dollar Results rounded to nearest whole value
|Total Subscribers||402||395||-1.76 %|